The storyboard for instance, which showcases amazingly detailed representations of each frame in the finished advert. Apparently this doesn’t include a rogue crankandpiston crew wandering at large in the background and tripping over loose wires.
Authentic Charles Pic racing equipment prove a handy addition to the crew’s equipment list alongside boom mikes and headsets, since pulling a current F1 driver’s helmet and racesuit from the boot of a Renault Koleos can only give the SUV kudos. We doubt you’ll actually receive these if you buy a Renault, but you never know…
A camera or two often help speed the process along…
…as does Ghizlane, PR, media and advertising manager for Renault. When she not doing an impressive job of holding a conversation on the phone and reviewing the day’s schedule on the laptop simultaneously, she’s making sure the crew has everything it needs to wrap filming.
And last but not least, you’ll find words of wisdom to inspire both the crew and the director: words that truly bring a production alive and make sense on so many intricate levels.
And there was us thinking this was just stating obvious!
– FULL GALLERY OF CHARLES PICS IMAGES AVAILABLE HERE – CLICK – Be sure to check out the finished product below.