Honda. 10 Years Later. Making Of ‘The Cog’

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The recent music video from OK Go – in which they play various instruments using a Chevrolet Sonic – got us thinking at crankandpiston. The meticulous timing and preparation required to bring such a concept to life is nothing short of mindboggling. Just ask Honda. Nearly ten years ago, they tried something similarly ambitious to market the Honda Accord.

The idea behind ‘The Cog’ was simple: take the car apart, line the components up like dominoes, then set the first one rolling. If all goes well, the key fob at the end of the line should unlock an Accord waiting in the wings. A five minute job? Not quite >>>